The long gap between its theatrical and OTT release was, of course, a well thought-out strategy, with Aamir making the film available on YouTube on a pay-per-view model last August. With Sitaare Zameen Par now targeting a wider audience in the digital space, t2 caught up with its director R.S. Prasanna
As the film continues its inspiring run, Ghosh speaks to t2 about its unexpected growth, the power of audience connection, and the road ahead