Durga Pujo, the mother of all festivals. Being a Bengali, you know Durga Pujo is something you cannot miss out on, although it is celebrated every year. Each year is fresher, more serene and truly new in every aspect. And during these few days, Bengalis forget everything and dive into Pujo happiness.

This festival is not only about worshiping Maa Durga. If you come to Bengal or visit a Bengali’s home during Pujo, you will witness a variety of rituals and every elderly person in the family will have some story to share. Kids in every household grow up to listening to such mythological tales, especially from their grandparents.

“Every year, Maa Durga arrives on a different vahana (mount) that symbolises a special message for the world.”

“But she rides a Lion, isn’t it Grandma?”

“Yes, her key mount is lion. But according to Hindu mythology, she has a few other vahanas - elephant, horse, boat, buffalo or palanquin. This year, she is coming on a boat,” Grandma sounds worried as she reaches the end of the story, turning the final pages. “Maa is angry,” she says.

“But why Grandma?”

“Why wouldn’t she? After all we (humans) have polluted every single natural resource we could think of; from air to water, sky to soil, everything!”

“What will happen now, Grandma?”

“Don’t worry, we need to calm Maa down, with love and care.

This story would have been narrated in several households but not with a very happy ending in many a cases. Some inspired kids, however, took up the challenge and decided to please Maa Durga this year through love and care. After all, they are no ordinary kids. They are Horlicks kids and they have conceptualised an eco-friendly pujo (prakritik pujo) in the locality of potters - a wonderful pandal with recyclable and eco-friendly products.

Wishing you a very happy and safe Durga Pujo!

Disclaimer: This article has been produced by the Brand Studio team in partnership with the sponsor.

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In the last 10 years, the festival has gone through incessant changes in every possible way, ranging from themes, allegories, and technicalities to perceptions. Currently, theme Pujo has become the throb of the Bengali heart. And when there is a theme pandal conceptualised by children like this one, you cannot leave it out of your pandal-hopping list. So, come to the potters’ town and soak in the beauty of Kumartuli Sarbojonnin.

Let’s watch the video.