Samsung, over the past few years, has made significant strides in the world of sound and music, driven largely by its 2017 acquisition of Harman International Industries, which in turn makes products across multiple audio brands. The South Korean company’s expertise in sound is now on display through two new devices showcased at CES 2026 in Las Vegas, alongside a concept product that many hope will eventually make its way to market. It’s a design language that fits seamlessly into modern apartments and clearly shines in the aesthetics department.
The Music Studio 5 and Music Studio 7 have been designed by influential French designer Erwan Bouroullec. In his concept note, Erwan describes the “dot design” thus: “The dot is more than just a design element — it’s the origin of sound itself. Music expands effortlessly into space, blending timeless beauty with cutting-edge innovation.”
The minimalist design allows the speakers to be placed anywhere in a room, yet the sound is engineered to flow into every corner. At the heart of the Music Studio 5 is a four-inch woofer paired with dual tweeters, working alongside a built-in waveguide to deliver improved sound dispersion. Samsung’s AI Dynamic Bass Control adds punch to the low end without introducing distortion. The 2.1-channel wireless speaker is tuned by Samsung Audio Lab to deliver a balanced and refined sound signature.
Music Studio 7, on the other hand, adopts a more traditional design but features a 3.1.1-channel spatial audio setup, with top-, front-, left- and right-firing speakers that create an immersive 3D audio experience. Users can fine-tune the sound using Samsung Audio Lab’s Pattern Control Technology, along with the same AI Dynamic Bass Control found in the Music Studio 5. Samsung says the Music Studio 7 supports Hi-Resolution Audio with up to 24-bit/96kHz processing and can function either as a standalone speaker or as part of a wider Samsung audio ecosystem.
Its super tweeter is capable of reproducing high-frequency sounds up to 35kHz. With Q-Symphony support, it can be paired with Samsung TVs and soundbars to create a wider stereo image or a full surround sound system.
For 11 consecutive years, Samsung has been the global leader in soundbars, a position driven by engineering excellence spearheaded by the Samsung Audio Lab in California. This foundation informs every aspect of Samsung’s 2026 audio lineup, bringing together advanced acoustics, purposeful design and intelligent connectivity. A clear example of this vision is a concept device showcased at CES 2026, which Samsung refers to as a ‘visual audio’ experience.
Visual audio reimagines the turntable by merging visual music experiences with the nostalgic charm of vinyl records, enhanced by modern digital convenience. Beyond music playback, the device also displays information such as the time and weather on an upward-rising circular screen.
A variant of the concept, called “visual audio with transparent MicroLED”, takes things further, with LP artwork and music visualisations appearing to float in mid-air.
K-pop has arguably never sounded — or looked — better. Many finer details are often lost in streaming, but the visual audio setup highlights key elements of a music production, bringing them to the fore.
Inspired by traditional turntables, the machine features a tonearm-like element that moves into position before playback begins, followed by a vinyl-style display that slowly rises. It’s the kind of object you could find yourself staring at for hours.





