Do you have a separate team of designers? We have a separate design team for Tribe Amrapali that works in the same design studio as the mother brand. The designers from the two teams have a collectiv...

Gold jewellers with physical stores are vying for a piece of the internet investment gold (IIG) market amid changing consumer purchase preferences and rising smartphone adoption. Till now digital wal...

What are your favourite stones to work with? My favourite stones are blue sapphires that have a deep fire-like colour. It’s a highly precious variety of the corundum mineral species and is also...

A woman who allegedly stole gold jewellery from her employer’s home in Kasba Bosepukur a few months ago was arrested in a village in Gosaba, around 90km from the city, on Friday. Police changed...

“You’re not fully dressed until you add a piece of jewellery and some sparkle to it.” As stylists, this statement is one of the cardinal rules we follow. Jewellery plays a pivotal r...

Flip through Roja Paromita Dey’s wedding album and the attention to detail will wow you. From the radiant gaaye holud look to the lovely bridal resplendence in a quintessential red Benarasi, Roj...

Has there been any change in the medium of purchase? How is the brand adapting to the Covid situation in terms of safety protocols? Safety is playing a very important role. This year it is becoming ev...

Five multipurpose pieces that every woman should have.... Hoop earrings — a definite must-have! Layered necklaces — an absolute staple. Chunky chokers Cocktail rings Long dangling ear...

What kind of design interventions have been made to render it a modern language? Jewels from the house of Amrapali shaped in elegant constituents personify the heritage of India with a modern eclecti...

The government on Saturday appealed to the jewellers to reconsider their decision to go on strike on Monday as the mandatory hallmarking of gold jewellery in the 50 days of its first phase of implemen...