There’s a new way to buy an iPhone and other Apple products. It’s especially helpful if you don’t have the time to visit a store. ‘Shop with a Specialist over Video’ brings the best of two worlds — shopping for a device online but, at the same time, enjoying the help of an Apple Specialist over a one-way video call. India is the second country, after the US, to have the service.
The human touch
Buying any Apple product is an experience, and customers usually want to know a lot about their purchase decision. The feature lets you chat with an Apple specialist — on desktop or smartphone — who can guide you through the process of making the purchase. Importantly, the specialist will give you all the information that you need. For example, does your lifestyle demand an iPhone 16 or iPhone 16 Pro… or should it be Pro Max? Further, the specialist can offer firsthand information about different iPhone features, trade-in offers, and all financing queries.
Privacy matters
Most of us are not in our Sunday best while working from home on a Wednesday. It’s possible to skip the make-up or a shave when you make a purchase this way!
All you need to do is connect with a Specialist after a few clicks on the Apple India website. Voila! Here’s the fun part: The Specialist will appear on video and it’s always a cheery smile that they greet you with. But you remain on audio only, rocking that just-out-of-bed look. The service, offered in English, will support customers on iOS and non-iOS devices.
Apple Specialists are there for you
The specialist you may talk with after reading this article knows everything about every Apple product, just like at an Apple Store. For example, you are looking for a phone to harness the power of Apple Intelligence. At the local appliance shop, you may not get the correct advice. The correct answer is: All the devices in the iPhone 16 series, besides iPhone 15 Pro and 15 Pro Max. Of course, future generations will also come with Apple Intelligence.
India is special for Apple
India, like we said, is an important country for Apple, and it is the second destination — after the US — to have this service. It simply shows the growing retail presence of Apple in the country.
The company has two offline stores so far — Apple BKC in Mumbai and Apple Saket in Delhi. The company has already said that more stores are going to pop up.
“India is a vibrant and dynamic market, and we’re thrilled to deepen our connection with customers here through Shop with a Specialist over Video,” said Karen Rasmussen, Apple’s head of retail online. “Whether someone lives in a metro city or a smaller town, we’re committed to making it easier than ever for them to access the incredible products, services, and support Apple is known for.”
In case you are interested...
You can avail the service from 10 am to 7 pm, Monday through Friday on the Apple Store online.