Maruti virtual car assistant app for repairs
Maruti Suzuki India Limited is witnessing a surge in maintenance at its service stations with the number of vehicles coming for servicing and repairs up 22 per cent in the second quarter of the fiscal compared with the corresponding quarter two-years ago, which is before the pandemic.
The pandemic had led to a drop in servicing but as the lockdowns ceased there was a progressive increase on this count, though it was below pre-pandemic levels.
“Now we are seeing not just a growth in servicing jobs as compared to last year, it is growing more than the pre-pandemic levels,” said Partho Banerjee, senior executive director, service, MSIL.
The company is now introducing digitisation of its servicing process by launching a virtual car assistant app called S-Assist for its Nexa customers. “The scan and voice-enabled virtual car assistant, S-Assist, optimises the application of artificial intelligence and machine learning to provide an online post-purchase experience to customers,” said Banerjee.