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Tagg Verve Ultra is modestly priced

The new entrant offers a glimpse into the world of smartwatches

Mathures Paul Published 01.11.21, 10:56 PM
Tagg Verve Ultra’s biggest attraction is its design.

Tagg Verve Ultra’s biggest attraction is its design. Picture: The Telegraph

Smartwatches. Every other week a new brand is trying to break into the category or trying to upgrade but almost all of them are walking in the footsteps of the Apple Watch, options from Fitbit, or the Samsung Galaxy Watch. Are the new entrants any good? We had the Tagg Verve Ultra in for review, which is modestly priced.

One can’t help but point the similarity in design with the Apple Watch right down to the strap options, which is not necessarily a negative because the Cupertino HQ-ed company is known for its design philosophy. Comfortable on the wrist, there are plenty of strap options available.


The 1.69-inch curved display has a smart finish, which is missing on, say, the Realme Watch 2 Pro or some of the Amazfit models but there is also a drawback — the chin is on the thicker side. The responsive touchscreen is simple to use — swipe down for a few quick settings, swipe up for the apps and tap the crown to go back to the home screen.

In way of heartbeat and step tracking, it goes head to head with most established smartwatches while SpO2 reading takes a few extra seconds but the results are roughly comparable but the advise is not to take these readings too seriously. If you think there is an issue, visit the doctor. Where the smartwatch can do better is the app, which shows most of the important fitness parameters but it’s not in-depth enough.

With battery life of seven-odd days (brightness and other settings turned up), the watch grows on you. There are plenty of sport modes and in-app GPS but, once again, the app can do better to put all the data into perspective.

You can receive notifications and there are quite a few watch faces via the app. Should you buy it? If you are looking for a simple smartwatch, this is a sensible buy and all the easily swappable straps do make a difference.

At a glance

Device: Tagg Verve Ultra

Price: Rs 2,999

High notes

• Good design

• Battery easily lasts a week

• Multiple straps available

Muffled note

• It’s not very different from competition

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