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Samsung is set to pack its TV with AI

Samsung’s Neo QLED 8K series, Neo QLED 4K series and the OLED series are all likely to be powered by AI this year

Mathures Paul Published 10.04.24, 07:45 AM
File picture of a Samsung store

File picture of a Samsung store

After making artificial intelligence an integral part of its Galaxy S24 series phones and then came the launch of Bespoke AI for home appliances, Samsung is all set to launch its new range of AI-powered televisions on April 17.

Samsung’s Neo QLED 8K series, Neo QLED 4K series and the OLED series are all likely to be powered by AI this year. Though we are not sure of the features that will come on the TVs in India, we expect it to excel at extracting dialogue from background noise, ensuring almost every word is heard clearly. One also expects the audio experience to be enriched by syncing the sound with on-screen action, creating a more dynamic and engaging viewing experience. The company is known to offer an immersive display which will help with features related to upscaling.

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The company has started taking early orders from consumers interested in buying its new range of AI TVs in India. You can pre-order Samsung’s new AI TVs by paying Rs 5,000 on Samsung.com and the Samsung shop app. Consumers pre-ordering Neo QLED 8K Series (75 inches and above) can avail benefits worth Rs 15,000 on their purchase, while consumers pre-ordering Neo QLED 4K & OLED Series will get benefits worth Rs 10,000 on their purchase.

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