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Meet Nancy Tyagi — the Indian Barbie who is owning Cannes like a diva

The influencer has also bagged a new feather with Mars cosmetics as her official makeup partner for Cannes 2024

Published 22.05.24, 09:15 AM
Image courtesy: @nancytyagi___/Instagram

She looks like a Barbie — that’s the first thought that crosses your mind when you look at social media influencer Nancy Tyagi’s Cannes debut photos. Be it her debut in a self-stitched pink ensemble or the shimmery sari — her creative streak and sense of fashion astounds you. “...I poured my heart and soul into creating this pink gown, which took 30 days, 1000 metres of fabric, and weighs over 20kg…” wrote Nancy on Instagram, sharing about her maiden look at the 77th Annual Cannes Film Festival.

Her second look in the silver hand embroidered sari with a head scarf and a trail is trailblazing when it comes to fashion, and reminds of Rihanna’s outfit at the CFDA awards in 2014. Nancy’s talent is bringing her praises from noted names like Bollywood fashion icon Sonam Kapoor. You can see Nancy’s second look here.

The fashion influencer who has 1.4 million followers on Instagram has added a new feather to her cap. She has collaborated with Mars cosmetics for her Cannes lookbooks.

“We are honored to be Nancy Tyagi’s official Makeup partner for the 77th Annual Cannes Film Festival. Her distinctive style and artistic vision matched seamlessly with our brand, this created a truly magical synergy. We are immensely proud to have been her official Makeup partner for this prestigious event,” shared Rishabh Sethia, Director and Business Administrator at MARS Cosmetics.

You can take a look at the brand’s products here.

Also read: India at Cannes: Tracing Bollywood’s journey at the film festival

— Pooja Mitra

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