The third day of the Shukla Paksha in the month of Baishak is celebrated as Akshaya Tritiya across the country. This day is believed to be one of the most auspicious days in the Hindu calendar. Akshaya Tritiya is also sometimes referred to as Jugadi Tithi. One might wonder, why is the day auspicious? In Sanskrit, the word akshaya means ‘that which never decays, decreases or gets exhausted’. Likewise, it is believed that any venture started on this day will be fruitful and profitable in the future.
Buying gold on this day has a special significance. It has been believed for centuries that buying gold on this day will bring long-lasting health, wealth and prosperity to the family. Predictably then, on this day jewellery shops across the country experience a huge rise in footfall.
Keeping this heritage of the festival in mind, B.C. Sen Jewellers brings their customers a whole range of attractive offers. In addition, they are offering opportunities to buy gold as a future investment and to own exquisite pieces that embody our ancient heritage and craftsmanship.
Over the past few decades, B.C. Sen Jewellers has constantly offered their customers new and attractive jewellery designs, exquisite pieces that display the traditional craftsmanship of Bengal. And the inspiration for their festival collection this year is ‘Golden Nobility’. Just as the name suggests, it is a perfect mix of tradition and craftsmanship. And what’s more, the collection consists of pieces designed keeping in mind the modern Indian woman.
This Akshaya Tritiya, come to B.C. Sen Jewellers not just for their dazzling designs, but also for the attractive offers on their collection. What is on offer, you ask? There is a 20 per cent discount on gold jewellery making charges and a 6 per cent discount on diamonds and precious gems. And the biggest attraction of all is that for the first time, B.C. Sen Jewellers is gifting their customers a free gold coin on every purchase.
So, what are you waiting for? Visit your nearest B.C. Sen Jewellers showroom today and take home health, happiness and prosperity for your family this Akshaya Tritiya.
