Rrashima Swaarup Verma: on managing success after 'A Break In Love' tops the charts
Rrashima Swaarup Verma, a senior corporate analyst and a member of the senior management team at Strategic Analysis Inc, a leading, US-based business research and consulting company, has spent over 20 years in the corporate world. Rrashima has worked with the world’s largest corporations within industries like pharmaceutical and healthcare, automotive, chemicals and petrochemicals, material sciences, agriculture, home and personal care and related industry verticals. She has tremendous experience of working on business strategies and corporate growth opportunities across a very wide range of functional segments.
Rrashima is also a prolific writer, columnist and poet as well as an award winning speaker. She is Editor of her organization’s global newsletter, a quarterly publication detailing the company’s important events, business and industry news, feature articles and human interest stories. She has worked with a multi-cultural, global team on this publication with contributions from SAI’s teams spread all the way from the Americas to Asia Pacific.
Over the years, her short stories, poems and articles on romance, relationships, satire, parenting, gender equality and social issues have been published in leading national and international literary magazines, newspapers and periodicals. Some of the publications that have featured her work include The Statesman, The Writers and Readers Magazine (UK), West Trestle Review (California), Active Muse, Spark – The Magazine, Indian Review, Poet Crit, Indian Periodical, Women’s Era, Women’s Web. She has also participated in and moderated several prestigious book launches and literary discussions. She recited one of her poems on the “Poets Respond” live session of Rattle Magazine, a prestigious American literary magazine.
Rrashima also has an ardent love for traveling and writes a monthly travelogue for her website www.rrashimaswaarupverma.com. This is where you can also read some of her published work including her short stories, articles and poetry.
Rrashima’s debut book, ‘A Break In Love’, represented by The Book Bakers and published by Vishwakarma Publications has recently been released. ‘A Break In Love’ is a racy and witty contemporary romance set in one of India’s fast-paced cities and does a deep dive into modern day relationships and the challenges that couples face in today’s world. In Rrashima’s own words, “Relationships are complex. Being able to successfully make a relationship work isn’t simple to start with. Now add to that, the tremendous stresses of surviving in today’s frenetic world which often challenge the very core of relationships. How then can couples work to solidify a relationship which might have once meant everything to them? How can they work on rekindling a bond? Re-discovering each other and themselves? Making choices, taking decisions? ‘A Break In Love’ is a book that addresses and answers some very pertinent questions about love, relationships, marriage, heartbreak, rekindling and re-discovery. It does a careful analysis of how a couple’s choices and decisions can impact the course of their relationship. It is a book with universal appeal and the situations and characters are the kind that readers will instantly connect and relate with.”
‘A Break In Love’ has been topping the charts and garnering rave reviews from readers across the world.