Annapurna to invest Rs 300 crore
Guwahati-based fast-moving consumer goods firm Annapurna Group plans to invest Rs 300 crore by 2025 to support its expansion.
The company, which currently operates plants in Guwahati and Meerut, will set up 3-4 more manufacturing plants by 2025 in Bengal, north and south India.
The Annapurna group now has a revenue of Rs 300 crore with Annapurna Ghee as its flagship brand along with products in juice, beverage, pickles, sauce and condiments and ready-to-cook categories.
“After consolidating our presence in the NorthEast, we are looking to enhance our footprints and market share in Bengal.
“At present, our products are available across 12 states in the eastern region. We are planning to penetrate into NCR, Madhya Pradesh, Chhattisgarh, Karnataka and Hyderabad within a span of 12-18 months.
“By 2025, we plan to ensure our presence in all geographical locations of India and would also be looking for export options,” said Subir Ghosh, managing director, Annapurna Group.
“We also plan to introduce a new line of Ayurveda-based products and commission a new plant for operations soon,” he said.
With the company currently valued at around Rs 1,000 crore, Ghosh said there are plans to raise funds through private equity by the end of 2023.