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  • Published 20.10.01
Oct. 20 :    Oct. 20:  Swedish auto giant Volvo today entered the luxury coach segment in India with launch of its B7R bus. Senior Volvo executives said in Bangalore that the company hoped to sell 300 to 400 units of B7R in India annually in three years' time. A B7R bus costs Rs 40 lakh (all exclusive, ex-bangalore), they said. President of Volvo Bus Ccorporation Jan Engstrom said the launch is a result of intensive studies and trials in India in the last three years. B7R is aimed at inter-city and tourist traffic, he said, adding, the company has no plans to enter the production of city buses. The market size for big buses (above 12 tonnes) is estimated to be 25,000 in India, Engstrom said. "We expect to see buses from Volvo to be a motivation to travel and bring cities and people closer in India," Ulf Nordqvist, MD of Volvo India Private Limited, said.