Design aces

Global ties Striking the right note

  • Published 13.09.07

The National Institute of Creative Communication (NICC), Bangalore, was the first Indian institute to be accepted as a member-affiliate of the European League of Institutes of the Arts (ELIA). “The main aim is to give hands on experience and industry exposure to students,” says the dean and professor, Aleksandra R. Rose.

The institute’s two-year twinning programme in retail leads to a masters in business administration (MBA) in retail along with an international diploma in retail design.

The MBA is offered in association with Universal College, Bangalore. The faculty who teach this twinning programme are well-known professionals who understand the needs of the industry and teach their students accordingly.

Students interested in joining the institute have to clear the NICC entrance exam. Apart from the twinning programme in retail, the institute also offers a three-year twinning programme that leads to a UGC-recognised BSc in visual communication and an international professional diploma in design.

The major advantage enjoyed by NICC graduates is that they are eligible for direct entry to masters programmes at eminent global institutions.

NICC was the official design studio of the shopping festival held at the Forum shopping mall in Bangalore in 2006. The postgraduate students of the college were responsible for the print and radio campaign, event coverage, photography and mall decoration at Forum. “Students who join the retail twinning programme at NICC get an internship with the Forum Mall,” says Neeraj Duggal, vice-president, retail, for Prestige Group, Forum Malls. “We offer solutions for all industry problems,” says director Akash Rose.

Global ties

The first batch of undergraduate and postgraduate students entered NICC in 2005. A postgraduate student was recently offered a coveted scholarship in packaging design by Istituto Europeo di Design (IED), Milan.

In addition to collaborating with Universal College, Bangalore, NICC works with South Seas Film and Television Institute, New Zealand, on many projects. It is an institutional member of the India International Photographic Council (IIPC). The association with IIPC helps NICC’s photography students to interact with many eminent photographers.

Postgraduate students of NICC can specialise in fine arts, graphic design, packaging design, advertising design, commercial photography, 2D animation, 3D animation and product design. A photography studio, a computer lab, an art studio on campus and classrooms with audio-visual equipment enable students to develop their abilities fully.

Every NICC student receives a specialised imaging software package, which allows him or her to do photo-image manipulation, graphic design, illustration, page layout, publishing, 3D modelling and animation. Students are trained in this software and in other industry standard programmes, says Akash Rose.

Striking the right note

The college has a men’s hostel and a student lounge on campus. NICC arranges off-campus paying guest accommodation for women students. A full-time clinic, which is attached to the institute, takes care of the health of outstation students and also serves local residents. The core faculty stay nearby and students can consult them at all hours. NICC is planning to shift to a new campus early next year. New programmes will be added after the new campus is inaugurated.

Eminent visiting faculty are currently helping students to upgrade their knowledge and to execute assignments. NICC plans to focus on training professionals with a series of workshops in the future.

It is expected that the placement record of the institute will continue to improve. Many of India’s future notable designers will probably be graduates of NICC.

Anindya Shankar Ray
Pix: Anindya Shankar Ray

Vital Statistics

WHAT IS IT? An internationally recognised design college.

WHO’S THE director? Akash Rose.

WHAT courses are offered? An MBA (retail) twinned with an international diploma (retail design) course and a BSc (visual communication) twinned with an international professional diploma in design course.

does it offer scholarships? Yes.

WHere is it located? No. 30 & 31 Hennur Gardens, Kalyan Nagar, Bangalore-560043. Telephone: 080-55337001 / 2 E-mail: admin@niccindia.orgWebsite: