The Telegraph
Saturday , October 6 , 2012
Since 1st March, 1999
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Fashionable Af‘fair’

Women in Patna had a gala time shopping at Mahila Udyog Mela at Narayani Hall on East Boring Canal Road. The fair, which began on September 30 and concluded on October 3, saw an array of traditional products from Bengal, Karnataka, Maharashtra, Jharkhand, Rajasthan, Gujarat and Punjab.

All the 81 kiosks were packed throughout the day with youngsters checking out the recent styles. Fashion pendants having a perfect blend of both ethnic and modern look had many takers.

Leaving behind the age factor, women past their 40s were also caught spending on fashionable jewellery.

“Shopping and fashion is all about innovation. We are trying to give ourselves makeover this season. I still feel young at heart,” gushed Manju Jha, a homemaker. But the fair was not all about fashion. A kiosk full of colourful earthen lamps and oil painting gained lots of appreciation.

The attraction of the shop was wooden rangoli and flower vases depicting different chapters of Mahabharat. “I have made the diyas keeping the festive season in mind,” said Prerna Yadav, owner of the kiosk. A huge rush was noticed on the shop of jute handmade items. The jute bags, handmade stuff, nameplates and cards too had many buyers.

The bags with quotes were aesthetically printed and presented. Pallav Chandra, a fashion consultant from Bangalore and graduate from NID was excited about his designs. The collection gave tough competition to the rest of kiosks.

Better luck next time:

The cotton and silk saris had block print and pattern design on them. Pallav Chandra, design consultant from Bangalore, said: “Women of Patna are aware about the latest trends in saris. Now if they ask for a geometrical pattern then I am out of stock.” The saris were designed in such a way that it gave both traditional and contemporary look. The ranges of sari differed from Rs 2,500 to Rs 5,000.

Lawn fabrics are very soft and silky. Pooja Taneja, keeping winters in mind, brought some bright chiffon saris with detailed Resham thread embroidery. “People here were not aware about this fabric, but once they touched it, they loved its texture,” said Pooja, who came all the way from Lahore to display her collection. The price of the unstitched fabrics varied from Rs 1,500 to Rs 8,000.

Fashion Freak:

The eye-catcher of the fair was the funky jewellery kiosk. Available in the kiosk was an enticing collection of fashion pendants that was a perfect blend of both ethnic as well as contemporary designs and patterns.

“Our fashion pendants are high in demand in the market and are known for their high visual appeal and is preferred by the fashionistas,” said Astha, who had a kiosk of fashion jewellery. The fashion pendants had designs of owl, girl, hearts, shoes and Barbie dolls and more. Keeping in mind about the pockets of the students, the price started from Rs 215 onwards. The pendants were made of metals, chiffon flowers and intricate wooden work.

Where in Patna: Sai Collection, Frazer Road

Eco Friendly:

It’s high time to say no to the plastic bags. The jute bags with different style and quotation on them attracted the youngsters.

The bags were rendered a modern touch with print, detailed stone and pearl work. A new concept of handmade nameplates made it way to many homes.

Where in Patna: Sangini, Patliputra Colony