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Infantino defends World Cup 2026 ticket prices amid probe and fan criticism

FIFA chief says premium rates reflect market realities and argues lower prices would only fuel resale and black market activity

Gianni Infantino File picture

AP
Published 11.06.26, 08:07 AM

FIFA President Gianni Infantino defended World Cup ticket prices on Wednesday, saying "if we do something wrong, then probably everyone selling tickets in North America is doing something wrong".

Infantino spoke with reporters during a rare question-and-answer session on the eve of the opening match of an expanded 48-nation, 104-game World Cup tournament. He defended record ticket prices, said FIFA was powerless to get the US government to admit a Somali referee, and praised his ability to get Iran's national soccer team into the United States.

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FIFA priced tickets starting at USD 140 for group-stage games, but regular seats for the July 19 final outside New York were listed at up to USD 8,680 and hospitality seats at up to USD 73,200. It raised prices for the final to USD 10,990 and then USD 32,970.

After much criticism, FIFA offered USD 60 tickets to national federations for their regular supporters. Infantino said 130,000 tickets were offered in that category.

Four years ago at the tournament in Qatar, prices ranged from USD 69 to USD 1,607.

"If you sell it at a lower price point," he said, "in this particular market it would have gone - which is perfectly legal in this country ... in secondary markets at much, much, much higher prices and where would the money go then? Well, to those who organise secondary markets or black market activities and not to football."

Infantino said the average ticket price was below USD 500 for the tournament and was comparable to other US sports during their playoffs, a claim that while true for resale prices does not appear to be accurate for list prices.

Major League Baseball's average World Series ticket price has been USD 350 to USD 400 in recent years and NFL prices averaged USD 230 for the wild-card round, USD 320 for divisional games and USD 450 for conference championships.

Infantino said he was unconcerned about ticket probes by attorneys general in California, New Jersey, New York and Texas.

"When it comes to these legal investigations or complaints that were made in some states in the US," he said, "we are very relaxed about it because before starting to sell six-and-a-half or seven million tickets we check what we do with the best lawyers, with the best experts. If we do something wrong, then probably everyone selling tickets in North America is doing something wrong, as well."

Infantino pointed to the NBA Finals between the New York Knicks and San Antonio Spurs as an example of how other major American sporting events are experiencing a similar surge in prices.

The get-in price on FIFA's resale site for the World Cup final is USD 9,805. The NBA Finals have had wildly varied get-in prices, ranging from a minimum of about USD 500 for the first two games in San Antonio to about USD 10,000 for Game 3 in New York. Game 4 in New York was much less, dropping to about USD 4,000 on Wednesday.

The Stanley Cup Final this year between teams in Las Vegas and Raleigh, North Carolina, has included a get-in price of at least USD 600 for each of the first four games of the best-of-seven series.

"We welcome every investigation," Infantino said. "We are happy to present everything, and we are happy to make our case."

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