Content is the base of all creativity and content itself is what ensures and impacts a person’s mindset to adopt or adapt a certain culture. Believing in the same, Sonia Nagpal, co-founder of DissDash has utilized technology in the best way possible, as she yields online content resonating with the South Asian culture fortifying their presence in the society.
Working as a concert manager with well-known and reputed artists such as Sukhbir, Rahat Fateh Ali Khan, Sonu Nigam, Stereo Nation and many others, she has relentlessly worked on her prowess as a freelance broadcaster for AVS TV. Crediting her knack of creativity, she also established her public relations firm. The team created an online content site based in New York to provide an equal platform for all South Asians. She has conducted interviews with Bollywood celebrities like Katrina Kaif, Priyanka Chopra, Salman Khan, Huma Qureshi, Dev Patel and many others. Her company has had clients like Sony Music India, Linked In, and Toyota, and has even done charity events with prominent personalities.
Talking about the importance of South-Asian culture, Sonia Nagpal said, “Ensuring that every piece of content our team delivers adds some value to the lives of viewers, we have come a long way to initiate a talk regarding the same. We have been giving editorial material presenting thought-provoking ideas, newness, and inspirational stories to make a difference in the way content is perceived.”
She wanted to use DissDash to give a platform for South Asians and to have an influence on people all around the world via their experiences. Providing cutting-edge journalistic material and South Asians a voice has helped DissDash establish a distinct position in the market. Their dedicated and skilled staff is determined to provide material with a current and vocal perspective, eventually connecting people culturally.
Women's professional success stories inspire hope, optimism, and encouragement in many other women who aspire to attain career milestones. Sonia Nagpal's success with DissDash, her professional talents and expertise in the media, entertainment, and public relations, has inspired many aspiring female entrepreneurs. Sonia has established herself in a commendable manner by telling the untold stories of the hidden world in the most creative yet relatable manner.