EB get title sponsor
Calcutta: East Bengal on Thursday roped in Quess, one of India’s leading business services providers, as its title sponsor.
The two sides inked an agreement, under which the I-League outfit will now be known as Quess East Bengal FC Pvt Ltd (QEBFC).
“We were thinking of few other options after our association with UB Group came to an end last month. When this company approached us with a partnership proposal, we found them the most suitable among all candidates,” East Bengal secretary Kalyan Majumder told mediapersons.
In May, East Bengal had ended their two-decade-long association with Bangalore-based United Breweries Group.
There were talks of East Bengal taking part in the Indian Super League (ISL) from the upcoming season with their new investors coming on board.
Senior club official Debabrata Sarkar said: “No decision has been taken regarding that. We will have a meeting on Friday. We will let you all know once we make some headway.”
However, Ajit Isaac, chairman and managing director of Quess Group, said they have not put any pressure on the club regarding ISL. “There is no pressure from us. But we will definitely like our team to be part of the best forum,” he said.
The red-and-gold brigade finished fourth in the I-League last time and reached the final of the Super Cup where they lost to Bengaluru FC.