The Telegraph
Tuesday , January 8 , 2013
Since 1st March, 1999
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Radio agency hits Ranchi varsity frequency

Ranchi University’s ambitious, but delayed, community radio plan has gained momentum with the cradle, finally, selecting an agency to supply and install equipment.

Anand Kumar, who is in charge of the project, said Calcutta-based Webel Media Electronics would be given procurement orders for Radio Kaanchi within a week. “I am currently in Calcutta for some other work. I will be back in a day or two and meet senior varsity officials. We will prepare an equipment list for the agency,” he added.

Officials said Webel Media was chosen through a tender process in December and, if all went well, the varsity would tune in to Kaanchi in a couple of months.

They maintained that while the Union ministry of information and broadcasting and state department of telecommunication and public relations had defined guidelines, the varsity too had drafted certain dos and don’t for proper functioning of the community radio.

The RU had first sounded its decision to launch a radio in May 2011, after it sought and received licence from the Union ministry. However, the project faced “procedural delays”. “But now, things have gained pace. The university had organised a talent hunt in constituent colleges in the second week of December 2011 to identify potential anchors, announcers, technicians and other support staff. We have identified potential organisation heads who will be groomed,” said a senior varsity official.

The community radio station will come up at the Knowledge Centre, near the university’s Morabadi-based central library. The estimated cost of the project is around Rs 35 lakh, of which the state government has sanctioned Rs 20 lakh. The remaining amount will come from the varsity’s own funds.

According to officials, the operational cost of the radio will be around Rs 1.5 lakh a month, which will be met through sponsorships and advertisements. “But that doesn’t mean advertisements will be about anything and everything. Keeping the character of our radio in mind, programmes and sponsorships will be youth and people-oriented,” an official said.