The Telegraph
Saturday , December 1 , 2012
Since 1st March, 1999
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Samsung in growth mode

Calcutta, Nov. 30: South Korean electronics major Samsung aims to increase its share in the domestic handset market to 50 per cent from 40 per cent by 2013.

At present, the handset market is valued at around Rs 45,000 crore.

The company is looking to increase its share in smartphones to over 50 per cent next year from around 48 per cent.

“We are more than doubling year-on-year, both in terms of volume and revenue, in smartphones and tablets. In terms of overall volume, smartphones contribute nearly 25 per cent. Our objective is to grow the smartphone market and occupy a majority share,” said Asim Warsi, vice-president, Samsung Mobile, at the inauguration of the company’s premium brand store in Park Street here today.

The company has such stores only in New Delhi and Ahmedabad and will add 20 such outlets next year.

The domestic smartphone market in 2012 is expected to be 18 million units.

According to a Gartner report, worldwide sales of mobile phones stood at around 428 million units in the third quarter of 2012, a 3.1 per cent decline from the third quarter of 2011.

Smartphones, whose sales grew 46.9 per cent year-on-year to 169.2 million units, accounted for 39.6 per cent of sales.

“I do not see feature phones getting phased out. Smartphones will be a logical upgrade and will propel growth as they become affordable and accessible,” he said.