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Samsonite sets big target

Calcutta, Feb. 26: Luggage maker Samsonite South Asia Private Ltd expects a turnover of Rs 1,000 crore from India by next year.

The company hopes to grow over 23 per cent in this calendar year to touch the Rs 800-crore mark on the back of retail expansion and the foray of its American Tourister brand in the mass market segment within the Rs 2,200-3,000 price bracket.

“In our business, the Samsonite brand contributes 25 per cent to our turnover, while American Tourister contributes 75 per cent. It is the largest single brand in India today. But we have lesser number of stores under American Tourister. So we are now focussing on having more American Tourister stores,” said E.P. Suresh Menon, CEO (India and Middle East) of Samsonite.

“The average investment per store varies from Rs 20-40 lakh depending on the format,” he said on the sidelines of the launch of the company’s premium Black Label store at Quest Mall here today.

 
 
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