Stephen Elop in Barcelona on Monday. (AFP)
Barcelona, Feb. 24 (PTI): Nokia today launched the much anticipated Android-based smartphones, starting at 89 euros (about Rs 7,600), targeted at the fast-growing low-cost smartphone markets such as India.
The company introduced three smartphones, based on a modified version of the Android, called Android open source project (AOSP), for the X series.
“The X range of phones is targeted at the growth markets where low-cost smartphones are growing at over four times,” Nokia’s devices and services executive vice-president Stephen Elop told reporters here.
Nokia’s X range runs Android applications, Microsoft services and signature Nokia experiences such as Here maps. The X model will be available immediately for 89 euros, excluding taxes. The other two models — X+ and XL — will be available in early second quarter for 99 euros and 109 euros, respectively, Elop said.
Nokia X comes with a 4-inch screen and a 3MP camera, whereas XL has a 5-inch screen and a 5MP camera.
It is for the first time that Nokia has come out with a phone which has Android-based applications. This is a move by the company in order to get a pie of the Android phone market.
According to the IDC figures of the last quarter of 2013, Android had a 78.1 per cent share of global smartphone shipments, while the Microsoft Windows Phone platform share stood at 3 per cent.
The release of the phones comes just days ahead of its scheduled takeover by Microsoft. The software giant had acquired the handset business of Nokia for $7.2 billion last year.
Elop said the X range of phones would become a feeder system for its Lumia range.
Apart from the X range of phones, Nokia also introduced one Internet enabled entry level phone for 29 euros and an Asha range of phone for 45 euros, which will be available immediately.