|Pawel Szuflak (right) and Sudhir Rao in New Delhi on Thursday. Picture by Yasir Iqbal
New Delhi, Oct. 3: Car maker Skoda Auto India plans to capture a larger slice of the market through launches over the next five years. It will also provide a better after-sales experience to its customers.
Senior officials of the Czech company said the focus would be on the semi-premium and premium segments. Though the company has not set a deadline, it might soon launch a facelift of its sports utility vehicle — the Yeti.
“We have a long-term plan in which we will bring in new and refreshed products at appropriate times, keeping in mind the demands of our customers,” said Pawel Szuflak, director (sales and marketing) of Skoda Auto India.
Skoda unveiled the new look Yeti at this year’s Frankfurt Motor Show. It is scheduled to go on sale in Europe by the end of 2013.
“We have not set a deadline for it, but we might launch the Yeti in India in some time,” said Szuflak.
The company said it had not shelved plans to launch a small car and was working on it.
“It is a long-term plan and we are working on it. We will come out with additional products. We have development plans for small cars and small cars are not off the shelf,” said Skoda Auto India managing director Sudhir Rao.
The company is also aiming to enhance the after-sales experience of customers.
“We would also like to work on the back-end operations as part of our long-term strategy in the country,” Rao said.
Skoda today launched a variant of its premium sedan Octavia, priced between Rs 13.95 lakh and Rs 19.45 lakh (ex-showroom, Delhi).
The Octavia was first launched in India in 2001 and was discontinued in 2010. It had sold 45,000 units.
According to analysts, the high price of the Octavia could prove to be a deterrent to buyers.
The Octavia comes in four engine variants — 2 litre diesel (automatic and manual), 1.4 litre petrol and 1.8 litre petrol.