Noble initiative: XLRI, Jamshedpur
The city is gearing up for its biggest festival of philanthropy.
Preparations for the fifth edition of Joy of Giving Week, starting October 2, are on in full swing with XLRI — the driving force behind the campaign in Jamshedpur — promoting the event across different segments.
Conceptualised by non-profit outfit GiveIndia, the Week is celebrated every year across the country by engaging people in different acts of giving — money, time, resources and skills — spanning the corporate, NGO and government sectors, schools, colleges and people in general.
In the city, XLRI is trying to extend the definition of “giving” this year. It is planning to invite donation in kind instead of money for the needy. Schools, industrial houses, Rotary and community clubs will be asked to facilitate the collection drive.
“We want cotton saris for leprosy patients in Baridih and Burmamines. Rotary West will collect and donate the the same at the lepers’ colonies,” said Madhukar Shukla, chairperson, Fr Arrupe Center for Ecology & Sustainability (FACES) at XLRI.
The institute has also come up with a grameen suvidha (rural convenience) plan to provide simple utility items to villagers such as thick plastic sheets, nail-cutters, combs, first aid boxes and stationery.
Apart from these, Vastra Samman, the clothes collection drive and Anna Daan, giving dry ration to the needy, will continue for the fifth year.
Donation and distribution of unused, but non-expired medicines, will be carried out with help from city-based NGO Cause for Change.
Another major highlight will be participation of trade unions.
A meeting, held recently at XLRI to chalk out the plans for the approaching event, was attended by Intuc national secretary Rakeshwar Pandey. He along with senior office-bearers of various unions have pledged support to the cause.
XLRI students, on the other hand, will as usual take up a number of activities like nukkad nataks, medical camps for unorganised sector workers, maternal health check-ups and personal hygiene awareness for rural women et al.
The Joy of Giving Week is only days away. So be prepared for a series of events where you can not only contribute resources, but volunteer your time to bring a little happiness in the life of someone less fortunate.