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Cadbury mishti

On the final day of “blessing” the newest couple in town — Cadbury and Mishti — Usha Uthup, Bibi Sarkar and Upal went happily on a sinful binge at The Tollygunge Club. For the Cadbury Mishti Shera Shrishti contest in association with Anandabazar Patrika and The Telegraph on March 1, the three judges tried 19 mishti innovations served up by each of the contesting mishti/mithai chains from across Calcutta, Barasat, Howrah and Durgapur.

Their picks will be up for the Critics’ Choice Award. The results will be declared at an awards ceremony later this month.

Text: Sneha Dutta

UPAL, SINGER-SONGWRITER, CHANDRABINDOO

Earlier, my wife and I would wonder whether to gift friends Cadbury or mishti. Now there’s no confusion. Personally, the Cadbury Baati presents a perfect combination. It’s good to see that the makers have also kept presentation in mind. Coming here as a judge was a great experience.

BIBI SARKAR OF BIBI OF TAAJA’S

When I saw the Choco Nutty Roll, I really didn’t think it was a mishti.... Even Mrs Cadmish was really good with the mix of solid and molten chocolate. What I found fascinating is the innovative way in which the mishti-makers have created them. Each of the sweets we tried had a distinct taste. They also had great names –– Choco Unish Kuri, Choco Baati and San-bury!

USHA UTHUP, SINGER

This is the first time I didn’t feel guilty having sweets! I believe I’m like these Cadbury mishtis, they symbolise fusion. Maybe I dress like Mishti in a Bengali sari but my music is like that of Cadbury. I can really relate to this idea. I found some of the sweets very interesting, especially Mrs Cadmish, Cadbury Mishti Roll and Chocolate Maharani.