Christmas albums on sale at Good News Literature Centre in Ranchi on Tuesday. (Prashant Mitra)
English carols, sung by well-known artistes, are proving to be music to the state capitalís ears as much as their desi counterparts.
Albums by popular singers like Tobymac, Jeremy Camp, Mark Masri and Sandi Patty have flooded music stores in Ranchi ahead of Christmas with local people, who usually prefer to listen to carols in Hindi or Nagpuri, taking a liking to them.
Tobymacís Christmas in Diverse City, Lenny LeBlancís Christmas Night, Jeremy Campís Christmas: God with Us and Sandi Pattyís Carol of the Bells among others are doing brisk business to add to the Yuletide spirit.
ďWe have stocked up a number of new Christmas albums by foreign singers. These albums arrived just before the festive season. Music lovers, who usually come to purchase Hindi carol albums, buy one or two English albums too when they chance upon them,Ē said Daya John, proprietor of Good News Literature Centre located at Bahu Bazaar near St Paulís Cathedral.
The outlet boasts an extensive collection of English carolsí albums though only a few are new arrivals.
Christmas revellers in the state capital comprise mostly tribal converts though a sizeable number of non-tribal converts are also present here. As far as their choice of Christian music is concerned, itís largely Hindi or Nagpuri carols sung by local artistes.
But with many youngsters of these families receiving quality education, the taste appears to be changing as they also love English carols, John pointed out.
ďA good section of city youths have started appreciating English carols over the years. We have a good collection of new and old albums,Ē agreed Allen Dias, in-charge of Good Books, another big seller of Christmas music CDs and cassettes.
However, the popularity of the evergreen Hindi and Nagpuri carols has not waned.
ďA large number of revellers are purchasing these carols. Most of the albums are old except a few released by artistes like Bhushan Mundu, Monika Mundu and Pankaj Kumar,Ē said Lalita Baraik, who set up a music CD stall on Purulia Road.