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Psst! Prince’s red-faced moment with sex drug

London, Oct. 13: Most men will know the feeling: idly plucking something off the shelf in the chemist’s, reading the label and then putting it back hastily with the strong hope that nobody noticed what you were looking at.

Yesterday it happened to the Prince of Wales when he picked up a seemingly innocent bottle of Wisteria Sinencis while on an official visit to the pharmacy of the Royal London Homeopathic Hospital.

There was a moment of slight embarrassment for Ananti Shah, the superintendent pharmacist, when the prince asked what it was for.

“It’s for helping people develop healthy relationships, particularly men,” she said, adding that this meant emotional wellbeing, as well as more direct physical symptoms such as impotence.

Afterwards she said: “It was quite funny that he picked that remedy up. We just laughed about it.” She also spared the prince further blushes by not giving him more information about the uses of wisteria.

One authoritative source records that the remedy “is helpful in releasing shame... (and) is especially beneficial for those who have had traumatic sexual experiences”.

It goes on: “Negative beliefs around sexuality can develop from the time in the womb or from their parents’ attitude towards sex. The remedy works in clearing these beliefs, allowing sexual enjoyment, openness, gentleness and ease of sexual intimacy.”

The prince addressed a group of general physicians sympathetic to his holistic view of medicine. He said he did not promote complementary medicines “because of some self-indulgent pet projects, or because of some half-baked obsession with unsubstantiated quackery”.

He added: “I seem to have attracted a remarkable degree of controversy for something as apparently harmless as advocating a whole-person, holistic approach to healthcare.”

Times and attitudes had “thankfully” changed and integrated health was now moving steadily towards the centre stage.

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