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| Marketing makeover |
| You can spot him easily ? the confused young man with a shopping basket overflowing with chips, some frozen cold cuts, chanachur, soda, Maggi, a packaged Chicken Chettinad. A young techie after a hard day?s work about to unwind with his... |
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| The cordless click |
| The brand is as ubiquitous in India as the mice and keyboard that it manufactures. But the time has come, feels Logitech, to ... |
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| A paradigm shift |
| The aim: to provide a comfortable and well-equipped studio space in Calcutta. The tools: high-end audio and video equipment. ... |
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| Message in a muddle |
| This is an old story. Many years back, Justice Hidaytullah was speaking at a gathering of advertising professionals. The stor... |
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Hello It's Sunday,
June 5, 2005 |
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| City Lights |
Grab a bite at Hangout, watch a flick at INOX and run through the racks at
Shopper’s Stop. If you thought you were through with City Centre, hold on tight to your shopping baskets ... |
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